Next week, KUDO is stepping into the podcast space with our new podcast Breaking the Barrier. Our host Aryeh Sternberg will interview guests of different professional backgrounds, from former voice actors to Michelin Star chefs. They will chat about their personal and professional journeys and the many ways they’ve overcome challenges to reach success. Each guest will be interviewed in their native language on the KUDO platform, and each episode will be interpreted into several languages.
We caught up with our host Aryeh to ask him a few questions about what we can expect from the show, how it began, his dream guest, and more.
What was the inspiration behind starting a podcast at KUDO?
When I first started working at KUDO, I realized that the platform had incredible potential for a wide variety of use cases. But it was hard to truly show the platform’s power over a short demonstration of the interface. Having spent many years in the marketing and advertising world, I felt that we needed to showcase KUDO in the real world by using it to tell stories.
My dream for the podcast was to take this content and deliver it in more than just English and in the guest’s native language so that more people could listen to these incredible stories. Through the power of KUDO, Breaking the Barrier is available in English, Mandarin, French, Spanish, Portuguese, as well as the guest’s native language.
What do you look for when you choose guests for the podcast?
A handful of important factors go into choosing a good podcast guest. We look for someone who will provide value to our target customers across the KUDO business range and to a broad audience as well.
We like to look for guests that speak a language other than English natively. Additionally, we’re interested in stories about overcoming personal, cultural, and professional challenges that resonate with everyone. With that said, it doesn’t mean that they have to have climbed Mount Everest. For example, a single mother raising twins overcoming the challenges that parenting in the world of Covid can bring value to many people. We want to unlock these life-changing tips and get these lessons to a broader audience via multiple languages.
Lastly, when I interview guests before selecting them for the podcast, I want to make sure that we build rapport to develop a good flow of dialogue and connection. As listeners learn, we’re not afraid to touch on complex topics. We really want to share impactful stories, and some of those are hard to tell, and some of those topics may be difficult for people to listen to, and that’s part of what makes great content.
Who is your dream guest?
This is a tricky question. On the one hand, we would love to have a celebrity or A-list entertainer who has an incredible story to tell, for example, one of the Williams sisters or a comedian like Ken Jeong. On the other hand, we want to keep the content as relatable as possible. Most importantly they need to be relatable with real barriers that they have broken.
What kind of stories can we expect from Breaking the Barrier?
We’ve done our best to select a wide range of guests who represent different walks of life. So far, we’ve interviewed a Lieutenant from the Korean Air Force, a Michelin Star Dessert Chef, an NFT producer working in Cryptocurrency, and a professional healer.
What connects each guest are the barriers they have broken and the experiences in their lives. They share those experiences from a different cultural background and in their native language.
Where can we find the podcast?
You can find it on kudoway.com, all of your favorite podcast channels, including Spotify, Apple Podcasts, and Google Podcasts, as well as YouTube for the video experience.
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